by editor | Jun 7, 2016 | Articles, Book Marketing, Book Publishing, Guest Contributors
By Kayla Salgado On a late afternoon in fall, perhaps after returning from a lecture in a Greek or Roman studies course at Oxford, young Oscar Wilde sits in his cramped dormitory and contemplates a long while, his MacBook Air open before him on the desk. Fragments of...
by editor | Feb 11, 2016 | Articles, Book Marketing, Book Publishing, Resources for Writers
We often hear that writing the book is the easy part. Not that it’s actually easy. But for a lot of authors, putting pen to paper is easier—and much more fun—than the marketing part. Unfortunately, the truth of the matter is, marketing matters. You can have the best...