The Playbook: How to Deny Science, Sell Lies, and Make a Killing in the Corporate World
The subtitle of this book is How to deny science, sell lies, and make a killing the corporate world. The most interesting part of the book is the beginning, which provides playbook charts on how propaganda is used to influence the public and shield corporations from their wrong-doing. The most jarring part of the book is the author’s style of story-telling. Her sarcasm is jarring when juxtaposed with the otherwise smooth narrative and factual recounting of the managed news and information.
For over half a century, corporations have been selling spin along with their products by conducting partisan surveys, hiring “experts,” and putting academics on the payroll to sell untruths. This book is valuable to the extent that apparently the general public is not aware that this is common practice. However, many of the author’s stories about corporate public relations is old news (i.e., tobacco, etc.). There are enough daily occurrences that would make this book more relevant and readable.
|Page Count||240 pages|
|Publisher||Knopf Doubleday Publishing Group|
|Bookshop.org||Buy this Book|
|Category||Current Events & Politics|